The latest Bizrate Insights study reveals that a notable percentage of online shoppers are intentionally abandoning their carts so retailers send them a coupon.
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Hayley Silver is the Vice President of Bizrate Insights, a division of Connexity, Inc. She has over 20 years of experience in consumer insights, retail and online marketing. Prior to Bizrate Insights, Hayley held leadership positions in online marketing companies LinkShare and 360i, and worked in retail management roles at Bloomingdales and J. Crew. Hayley holds a BA from Tufts University and an MBA from The Anderson School at UCLA.